A Little Bit of Broke 2024
During the ‘A Little Bit of Broke’ event campaign in 2024, we ran into a little bit of an issue. The economic downturn has forced many event cancellations with waning ticket sales and the rise of the last-minute-booker.
From idea to execution, JV Social Co. actioned the ‘Super Saturday Special’ digital campaign. With presence across all digital mediums - eDM, paid strategy, organic reach and targeted advertising we saw ticket sales double.
And the results speak for themselves—minimal budget with maximum results using strategy, direction and some good old fashion hustle.
